Sunday, February 1, 2009

Care and Feeding of Emails

How you handle your email says a lot about your experience and your professionalism. People who live and breathe by email have unwritten rules and protocol that they expect to be followed by fellow users. Trust me, you are prejudged by your email etiquette. Before I even begin -- ALL CAPS ARE OUT . . . OKAY? They are tantamount to screaming at someone.

1) Please refer in your subject line what the email pertains to i.e. Ad Spec Information for Yuma Yellow Pages. Yes, this takes a bit of time, but it is a courtesy to the party you are emailing. You have verified the content. They know quickly that your message is not spam or a scam. When they save in their system, they can find it quickly using search terms.

Just today I received an email from a prospective ad rep who I do not know well or could even remember their name. The email came in with "Hi" in the subject line. This is an auto-delete type of subject line. After I gingerly opened it, I recognized the rep and asked for more information. They came back again with "Hi" in the subject line and over 9300KBs of info attached -- which immediately froze my system. After having to reboot my system, I am definitely not impressed--and still have not seen the info. Brings me to #2.

2) If attaching documents send manageable file sizes. Please no 10 megapixel photo at 100%. Or large files. Save docs as PDFs - which usually makes them transeferrable. Use a file upload/download free service - like www.yousendit.com

3) Write in short, direct statements. Email is not letter writing style or journal style. Get to the point. Number items if covering a number of topics. Indicate in your subject line if you need a reply or response.

4) Create a complete email signature. Set up your auto signature with all of the info someone might need about you--definitely phone number! Don't worry that you are giving too much info. Parties know how to not even read a sig line unless they want the information.

As courtesy to you right now. I will stop writing this blog.

1 comment:

Unknown said...

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